JCDecaux is a leading multinational corporation headquartered in Neuilly-sur-Seine, France, renowned for its innovative outdoor advertising solutions, including bus stop advertising systems, billboards, and public bicycle rentals. Founded in 1964 by Jean-Claude Decaux, the company has expanded globally, operating in more than 80 countries and employing over 13,000 individuals as of 2016. JCDecaux is committed to sustainability, having introduced a 2030 Environmental, Social, and Governance (ESG) strategy and a climate strategy aimed at achieving net zero carbon emissions by 2050
JCDecaux decided to improve its market presence by enhancing its app’s user experience and interface. They chose Wecreate due to our impressive design and branding track record.
After learning about the company and the industry, we created a user-friendly app design that not only aligned with their branding but also allowed users to easily explore ads and local promotions. Our design reflects JCDecaux’s values of excellence, innovation, and community spirit, with an intuitive interface and seamless functionality. We also incorporated JCDecaux’s vision of enhancing urban centres and transportation networks into the app’s design, aligning with their commitment to creating attractive local environments.
